If you are thinking about starting a YouTube channel, you need to first think about what your goal is for this particular platform. If your goal is to just fulfill a hobby then you can just start your channel and begin uploading without having to think about anything else at all. However, if you want to turn your YouTube channel into a genuine source of income and find a way to turn your content creation endeavor into a full fledged career, you are going to have to take things a bit more seriously than that.
You should first try to decide what kind of content you are making. Is your content long form or short form? Are you going to be adding animations to it as well as voiceovers or will you be going for the typical vlogging format that has allowed so many different people to earn quite a bit of money from the various people that are following them and watching their videos every single day? All of these things matter a lot, and you should also try looking into educational content as well because of the fact that YouTube has become an incredible resource that people are able to use to learn as much as they can.
Once you have decided what kind of content you are thinking making, the next step that you should be taking will involve hiring the right kind of youtube marketing agency to advertise your content and make it visible to a wide variety of people. Long gone are the days when going viral was something that happened purely by chance. Now it happens due to calculated efforts, efforts that your marketing agency will be able to fulfill for you on your behalf.